BTS: FOUNDFOLIOS

I do all my email campaigns through AdBase, an excellent service for finding/marketing to prospective clients. Recently, they’ve acquired FoundFolios, a company that connects artists with clients by offering a convenient place to view online portfolios. You may ask, “If I already have a website, why would I need another online portfolio?”

The simple answer would be that the site can make it easier for clients to find you. Depending on your type of work, doing a Google Search may cause clients to not even see you. Try googling Fashion Photographer and see if your site comes up. Good luck.

While search engines net many random results, having a presence on a site such as FoundFolios gives clients access to lots of different artists in one convenient location. They can search by name, location, specialty, and more. With some luck, they’ll find you.

It’s also important to have as many “portals” to your work open as possible. The more places people can see your work, the better your chances of them hiring you. Exposure, Marketing 101.

AdBase is just rolling the service out so get on board early for some great deals. You can view my portfolio here.

Alternatively, there are other companies like Workbook and PDN’s Photoserve that offer a similar service. I find them a bit pricey but if you think you’ll make your money back, go for it.

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THOUGHTS: LAKERS FTW

Totally has nothing to do with photography, but screw it. Lakers all day baby! Kobe, Kobe, Kobe!

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THOUGHTS: WHY THIS ISN’T A TECH BLOG

A year ago when I decided to start this blog, I planned on including a category for tech talk.

How I approach my shoots, what camera I think is the best, my digital workflow, lens selection – you name it I was going to cover it.

Unfortunately, I scrapped the idea a few days after the blog went live. Why?

Well, one huge reason was I didn’t feel like arguing with the tech heads who call themselves photographers.

Nerd voice: “Actually the 5D Mark II uses a blah blah blah type sensor, which causes it to blah blah blah. You totally don’t know what you’re talking about.”

Another reason is I’m no longer crazy over equipment. Two years ago, I could name every single camera and it’s specs, all the RAW conversion programs on the market, what lighting equipment costs, etc. I sounded more like a camera salesman than a photographer (another photographer actually told me this).

Now, all I focus on is creating the image and working with the model. The items I use are just tools. Funny, I used to think calling equipment “tools” was just a photographer being pretentious; there’s definitely some truth to it.

So I apologize that this isn’t a tech blog and probably will never be. Feel free to check out Strobist or any of the other great websites that teach you how to use equipment.

Oh and for the record, all my images are shot using Paul C. Buff’s Alienbees. Sorry Profoto.

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INSPIRATION: THE KARATE KID


Great film. Amazing cinematography. Jaden Smith kicked butt. Jackie Chan cried. And there were great quotes like this one:

“Being still and doing nothing are two very different things.”

Oh and is it better than the original? Yep. Yeah I said it. Go see it!

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BTS: JUNE 2010 WEBSITE UPDATE PART 1

Well how about that? Two blog posts in one day.

If you roll your mouse over PORTFOLIOS, you’ll notice that there’s a new EDITORIAL section. Since I’ll be moving into video shortly, shooting editorials will give me an opportunity to brush up on my storytelling skills.

The first editorial in the gallery is a shoot I did for submission a few months back. The story is called Garden Matriarch and features a wonderful model named Aisa. It was done in my studio and required a lot of maneuvering to pull off. Working with flowers, especially ones with long branches, is a royal pain. In the end, the shoot turned out to be one of my favorites. I hope you like it.

Look for more images to be posted in the EDITORIALS section in the coming months.

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